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Some
website owners want to save a buck (of course) and go off-shore
to get their SEO work done. But, I will show why this is
not a good idea.
Here
are 3 examples of unsolicited SEO emails that I received
minutes apart in the same day:
"We
have a dedicated team of 40 professionals to serve you.
We provide the SEO (Search Engine Optimization) and SEM
solution with top ranking on major search engine as Google,
Yahoo and MSN as per the current status of website and requirement."
"We
are a Delhi-NCR, India based, and leading Web Solutions
company with main competency in SEO ( Search Engine Optimization),
working as an outsourced vendor for many reputed SEO agency
based in USA, UK, Canada and Australia."
"We
are a team of 24 dedicated and experienced Internet Marketers
and also we are delighted to talk to you about winning new
business from the major search engines ethically and effectively
to our clients. There are 500 satisfied customers and 15
ongoing clients in USA, UK, Australia, Canada and western
country also. We don't use any type of software for work.
We are providing guaranteed results within specified time
frame without compromising on quality. From now also we
are going to serve our resellers by doing their ethical
SEO and take them the best SEO Company all over the world."
So,
I'm sure you get these emails in your inbox as well.
The emails are from people supposedly from India, Romania,
The Philippines and elsewhere outside of the U. S. They
say they have been doing search engine optimization for
over 10 years which is false because I have been doing SEO
this long, there were very few of us at that time, and the
off-shore people really didn't start making inroads until
2005 or so.
Another
peril I want to point out is that fact that many times you'll
receive an email from a supposed off-shore SEO company that
doesn't have a physical address, phone number or even website
in which to contact them through. They may have a Gmail
email account or Yahoo or another free account.
An
off-shore SEO company with no website is a red flag that
should not be ignored. If you can't check out what they
say, then how do you trust them? If they don't have a testimonials
page that link to real, happy customers then how do you
know they do a good job.
Also,
when you go off-shore you take the risk of sending the SEO
firm your money and never hearing from them again. You may
just be making an upfront payment, but it doesn't matter
since a fly-by-night operation isn't interested in completing
the job, only getting any money they can out of you.
If
you think using Paypal or your credit card protects you,
the short answer is maybe. And this discussion is too long
and involved to put here. In addition, what if you hire
the off-shore company to do a job for you and nothing happens
in the results?
Are
you sure they did the link-building they said they did?
Can they verify this? If you use a tool such as Google Analytics
at least you can measure the increased traffic after the
SEO job is done. Does your off-shore business either send
you these reports or set up an account so that you can check
the stats yourself?
Now,
I'm not saying that all off-shore operations are shady.
What I am saying is that you can easily spend more time
and money in finding a legitimate off-shore operation than
you would in hiring a company such as ours in the first
place.
The
choice is yours. Do you want to waste time and money doing
it the wrong way or do you want to get started down the
right path right away? Call or email us for a free quote.
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